Mizone “Go,Pulse back” Out-store Roadshow

Project Period |  From April to May (Guangzhou, Shenzhen, Xi’an)

Project Effect |  Though Mizone is targeted as the Vitamin functional drink, it was neglected by customers because of its ordinary marketing ways. However, to resolve this problem,Inno-vision customized a series of out-store roadshow.

Taking advantages of the fashion of new product launch, popular movie release and holidays, Mizone managed to seize more attention of different customers and promote its branding influence.